Brando Rich of Cash or Trade

Episode 54 is my conversation with Brando Rich, co-founder of "Cash or Trade". If you enjoy going to concerts, you should definitely check Cash or Trade out (either via their website or their app on your smartphone).

Brando and I took a long walk down his life’s road before we got to where he is today. He told a lot of stories about his childhood in the Northeast. I really enjoyed the tales that went beyond teenage mischief about himself and his brother. As teenagers, their love for music and concerts whisked them away on some pretty wild adventures. Oh, by the way, his brother Dusty is the other co-founder of Cash or Trade. 

Brando told the story of their aha moment that led to the creation of Cash or Trade. It’s remarkable to me that a couple of guys who got the shaft trying to get tickets to a big Phish show were driven to create something as radical as Cash or Trade: an idea based around creating a community of people committed to selling and buying tickets at face value. And those people are you and me. 

Brando’s stories about life with his brother really resonated with me. I’m no stranger to having a brother that is basically your best friend. I have been blessed by one of my brothers and the relationship we have had since I can remember. And, much like Brando and Dusty, we love music and the experience of concerts. So, it was pretty neat to hear someone else talking about things that felt so much like some parts of my life that I wouldn’t trade for anything.  

You can find Cash Or Trade on the web at You can also download their app on your smartphone. On Twitter, they are at: @CashOrTrade. You can also visit them on their Facebook page.

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